Hi, We’re Drew and Douglas.

Hi! We’re Drew Schrader and Douglas Tsoi. We started the Appreciation Effect during the pandemic, out of interest in people’s health and well-being. Feeling appreciated, connected, and loved is essential to human’s sense of well-being, because we’re interdependent creatures. Our goal is to have one million people feel appreciated and seen for their gifts.

Appreciation creates meaning, joy, and connection for everyone involved, both senders and receivers. If you want to talk about appreciation with us, drop us a line! If you want to help us hit one million people feeling seen and appreciated, drop us a line!

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Drew Schrader

lives at the intersection of learning, flow, and technology. He and his wife help smart people work smarter by building customized high flow work tools. In his work at Challenge Success, he helps schools, families, and communities redesign the school experience for more engagement and well-being. passionate about helping people improving their lives. In his spare time, he blogs about lifestyle improvement is also a part-time Crossfit coach.

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Douglas Tsoi

has many projects. He founded Portland Underground Grad School, a school for people who want to keep learning and growing throughout their daily lives and School of Financial Freedom, which helps people learn to take control of their finances to live the life they want. A former lawyer, Quaker schoolteacher, and entrepreneur, Douglas is a Franciscan spiritual director. Douglas’ mission is to help people participate in grace. Appreciation is a grace manifesting through our loved ones, connecting us in a web of meaning, joy, and connection.

You can find more about Douglas on the popular Substack newsletter, Meaning and Meaning, where he writes about the intersection of personal finance and spirituality.

Wanna Connect?

We’re available for workshops, podcast interviews, and organizational consulting around the philosophy and practice of appreciation.